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Sony

Sony Alpha a7 IV

★★★★★
4.7 / 5 · 6700 reviews
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$2373.10 $2498.00 You save $124.90

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About This Product

The Sony a7 IV does everything exceptionally well. The 33MP full-frame sensor captures stunning detail for photos and video. BIONZ XR delivers lightning-fast autofocus that tracks eyes with eerie accuracy. 4K 60p with 10-bit color makes it a hybrid creator's dream.

Pros & Cons

Pros

  • Excellent hybrid photo/video
  • Real-time Eye AF
  • 4K 60fps
  • Great in low light

Cons

  • Expensive body-only
  • Menu system complex
  • Rolling shutter in 4K 60
  • No CFexpress

Price History

Track how the price has changed over the last 6 months

$2647
Oct
$2292
Oct
$2547
Nov
$2461
Dec
$2698
Jan
$2217
Feb
$2373
Mar
Current price is 5% lower than the 6-month average

Customer Reviews

4.7
★★★★★
Based on 6700 reviews
5★
85%
4★
10%
3★
3%
2★
1%
1★
1%
R
Rachel N. Verified Buyer Jan 19, 2026
★★★★★

Had a minor issue with the first unit (cosmetic, nothing functional) and their customer support sorted it out in under 24 hours with no hassle. The replacement is flawless. Product is excellent and so is the service behind it.

E
Emily R. Verified Buyer Jan 03, 2026
★★★★★

I'll keep it short — does what it says, looks better than the photos, arrived fast and well-packaged. The little details (packaging, included accessories, documentation) show they actually care. Solid purchase.

J
Jessica L. Verified Buyer Jan 07, 2026
★★★★★

I work in a field where I need this to perform reliably every day — no exceptions. Two months of heavy daily use and it hasn't let me down once. That's all I can ask for. Would absolutely buy again.